

Walk Cards (Campaign Collateral)
When Dustin Stumblingbear needed an impactful walk card to promote his candidacy for the Lawrence City Commission, he turned to the pros at IDEAL. Terry helped him develop the simple and direct collateral he used at every-single-one of the more than 10,000 doors he and his team canvassed. #politics #politicaladvertising #strategy #brochure


Direct Mail (Political Action)
Effective direct mail pieces are succinct. No crazy graphics needed. No over-the-top gimmicks required. This simple, yet powerful mailing helped the candidate exceed competitive expectations by almost 10%. #advertising #strategy #design #politicaladvertising #politics #directmail


Strategic Messaging
When the Frankfort Community Care Home needed a refreshed brand and new Vision, Mission and Values statements, IDEAL and our creative partners designed just the right package. Strategic messaging that makes a difference--That's the IDEAL way! To learn more about a few of the talented designers IDEAL collaborates with, check out our About Us page. #nursinghome #nonprofit #nonprofitdevelopment #collaboration #design #strategy #presentation #research


Strategic Planning
Independence, Inc, a social service advocacy organization in Lawrence, Kansas, needed to expand its ability to help consumers living in predominantly rural communities. First, however, they needed to determine how to reach those potential clients. IDEAL facilitated a series of brainstorming sessions to build, and then wrote the narrative for, the expansion plan they are following today. Working with Terry and IDEAL Strategies was great. After just five group meetings she put


Social Media
When iHelpU.net, a boutique technology support group based in Topeka, Kansas, needed last minute assistance with content for a client's social media marketing campaign, IDEAL Strategies stepped in to lend a hand. With the help of web-based collaboration tools, the iHelpU crew quickly provided IDEAL with a few video clips selected for use in the campaign. IDEAL retrieved the media, composed several calls-to-action, and returned the finished products to iHelpU.net in less tha